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Ouidad

In 1984, a Lebanese immigrant, Ouidad Wise, opened the first salon in N.Y.C. dedicated to curls. As a hairstylist and curly girl, she was passionate about embracing the unique texture of curls and spent years honing specialized cutting and styling techniques like the “Carve and Slice” and "Rake and Shake,” which are still used in salons around the world today. From behind the chair to fashion shows, Ouidad was determined to empower others to “let curls be curls”. A signature product line was soon to follow. Curl-specific care is still hallmark to everything we do. For over 30 years, Ouidad perfected a customized, professional salon-quality approach to curl care with products specifically formulated for every curl type—from loose curls and waves, to spirals, tight curls, and coils.
  • Ouidad Curl Quencher Moisturizing Conditioner

    Original price $24.00 - Original price $60.00
    Original price
    $24.00 - $60.00
    $24.00 - $60.00
    Current price $24.00

    Tight curls' worst enemy is dryness-and the resulting tangles that can take over the better part of your head if you're not careful. That means th...

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    Original price $24.00 - Original price $60.00
    Original price
    $24.00 - $60.00
    $24.00 - $60.00
    Current price $24.00
  • Ouidad Curl Quencher Moisturizing Shampoo

    Original price $24.00 - Original price $60.00
    Original price
    $24.00 - $60.00
    $24.00 - $60.00
    Current price $24.00

    If you have tight curls, keeping them moisturized is your top priority. That's because the curlier the hair, the more prone it is to dryness and d...

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    Original price $24.00 - Original price $60.00
    Original price
    $24.00 - $60.00
    $24.00 - $60.00
    Current price $24.00
  • Ouidad Ultra-Nourishing Intense Hydrating Mask

    Original price $32.00 - Original price $32.00
    Original price
    $32.00
    $32.00 - $32.00
    Current price $32.00

    Curls feeling lifeless and lackluster? That’s a sign your hair is dehydrated—and factors like color or chemical processing, heat styling, and envir...

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    Original price $32.00 - Original price $32.00
    Original price
    $32.00
    $32.00 - $32.00
    Current price $32.00
  • Ouidad Bye-Bye Dry Soothing + Moisturizing Serum

    Original price $30.00 - Original price $30.00
    Original price
    $30.00
    $30.00 - $30.00
    Current price $30.00

    Give your scalp the TLC it deserves with this ultra-moisturizing serum that soothes, rebalances and restores. The lightweight formula is infused wi...

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    Original price $30.00 - Original price $30.00
    Original price
    $30.00
    $30.00 - $30.00
    Current price $30.00
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