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Joico

Joico

There’s nothing in the world like the beauty of healthy hair.
Its vitality, color, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. We call it “Joi”. Joi is at the heart of everything we do.

Our salon innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. Our joi extends beyond product to the global salon community, which we have supported for over 40 years and will for many more years to come. “The joi of healthy hair” is our promise and our commitment.

  • Joico Blonde Life Brightening Masque 5.1oz.

    Joico Blonde Life Brightening Masque

    $9.00 - $28.00
    $9.00 - $28.00
    $9.00 - $28.00
    $9.00

    The Joico Blonde Life Brightening Masque instantly hydrates, softens and illuminates by neutralizing chlorine and removing trace minerals that can ...

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    $9.00 - $28.00
    $9.00 - $28.00
    $9.00 - $28.00
    $9.00
  • Joico Blonde Life Violet Conditioner 8.5oz.

    Joico Blonde Life Violet Conditioner

    $26.00 - $45.00
    $26.00 - $45.00
    $26.00 - $45.00
    $26.00

    The Joico Blonde Life Violet Conditioner is a cool tone-perfecting conditioner nourishes and protects while neutralizing brassy, yellow hues to mai...

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    $26.00 - $45.00
    $26.00 - $45.00
    $26.00 - $45.00
    $26.00
  • Joico Blonde Life Violet Shampoo 10.1oz.

    Joico Blonde Life Violet Shampoo

    $25.00 - $44.00
    $25.00 - $44.00
    $25.00 - $44.00
    $25.00

    Joico Blonde Life Violet Shampoo is a cool tone-perfecting shampoo that gently cleanses while neutralizing brassy, yellow hues to maintain brillian...

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    $25.00 - $44.00
    $25.00 - $44.00
    $25.00 - $44.00
    $25.00
  • Joico Blonde Life Brightening Shampoo 10.1oz.

    Joico Blonde Life Brightening Shampoo

    $7.00 - $44.00
    $7.00 - $44.00
    $7.00 - $44.00
    $7.00

    Joico Blonde Life Brightening Shampoo gently cleanses for bright, beautiful blondes. Nutrient-rich Tamanu and Monoi oils help restore strength, ...

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    $7.00 - $44.00
    $7.00 - $44.00
    $7.00 - $44.00
    $7.00
  • Joico Blonde Life Brightening Conditioner 8.5oz.

    Joico Blonde Life Brightening Conditioner

    $7.00 - $45.00
    $7.00 - $45.00
    $7.00 - $45.00
    $7.00

    Joico Blonde Life Brightening Conditioner is an ultra-nourishing conditioner that instantly detangles and renews for bright, beautiful blondes,....

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    $7.00 - $45.00
    $7.00 - $45.00
    $7.00 - $45.00
    $7.00
  • Joico Defy Damage Protective Shield 3.38oz.

    Joico Defy Damage Protective Shield

    $9.00 - $28.00
    $9.00 - $28.00
    $9.00 - $28.00
    $9.00

    Joico Defy Damage Protective Shield is an essential daily leave-in that provides powerful all-day protection against thermal styling, pollution, an...

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    $9.00 - $28.00
    $9.00 - $28.00
    $9.00 - $28.00
    $9.00
  • Joico Defy Damage Protective Masque 5.1oz.

    Joico Defy Damage Protective Masque

    $9.00 - $28.00
    $9.00 - $28.00
    $9.00 - $28.00
    $9.00

    Joico Defy Damage Protective Masque is an intensive damage prevention masque to help replenish strength and moisture balance for soft, silky, shiny...

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    $9.00 - $28.00
    $9.00 - $28.00
    $9.00 - $28.00
    $9.00
  • Joico Defy Damage Protective Shampoo 10.1oz.

    Joico Defy Damage Protective Shampoo

    $7.00 - $44.00
    $7.00 - $44.00
    $7.00 - $44.00
    $7.00

    Joico Defy Damage Protective Shampoo is a rich shampoo that gently cleanses away impurities while helping boost hair's natural defense against all ...

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    $7.00 - $44.00
    $7.00 - $44.00
    $7.00 - $44.00
    $7.00
  • Joico Defy Damage Protective Conditioner 8.5oz.

    Joico Defy Damage Protective Conditioner

    $7.00 - $45.00
    $7.00 - $45.00
    $7.00 - $45.00
    $7.00

    Joico Defy Damage Protective Conditioner replenishes lost moisture, restores softness and boosts hair's resilience against breakage.  Benefits: ...

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    $7.00 - $45.00
    $7.00 - $45.00
    $7.00 - $45.00
    $7.00